Sennheiser Momentum – something for your ears
The German premium manufacturer SENNHEISER is advertising its new MOMENTUM lifestyle headphones with the slogan “What’s your MOMENTUM?” Interactive Pioneers developed the website and app that form the heart of the global digital campaign.We were given the task of implementing the concept by the Hamburg-based advertising agency Philipp und Keuntje (PUK). It centres on sound stories and aims to get users actively involved by creating and linking their own sounds.